~I received a thank you gift for this promotion. Opinions and stories are my own.~
I remember when my tot was born and all the worries that came with having a newborn. One thing that always worried me was flat-head syndrome. It didn’t help to know that 1 out of 3 babies developed this completely preventable issue, mostly due to the fact that Moms are more on the go now and little ones tend to be in carriers. At the time I had no idea about Tortle, but I know that had I been aware of it that I would have had one for every little nap! So I wanted to share some information about it for parents with infants or those of you looking for gifts for new parents. As it just became available at Target, it would make a great last minute gift this Holiday if you are still out and about!
Tortle was designed by Dr. Jane, a Board-Certified Pediatrician and Neonatologist and a mother of four. As a parent, she had seen a need for something simple to help parents properly reposition their infants while resting on their backs. The Tortle is an FDA approved adorable little knit beanie that your infant can wear that allows them to naturally turn their head in the suggested direction. They’re recommended to wear for up to the 6th month to help support development.
The Tortle also allows you to treat flat-head syndrome and pretty soon (in case you aren’t sure) you will be able to upload a photo and check your baby’s head just to be sure.
The incidence of Plagiocephaly and Torticollis (or Flathead syndrome) has increased to epidemic proportions since 1992 with more than a million babies being diagnosed with the condition each year in the U.S. alone. This is due to their lack of movement and the amount of time infants spend on their back (the safest place for them to be). If left untreated, there can be long-standing problems. Treatment is frequently expensive and can be somewhat uncomfortable for a baby. Plagiocephaly and Torticollis are almost 100% preventable with repositioning and Tortle makes this safe and easy. It is recommended that all newborns wear a Tortle for the first 6 months of life to support healthy development.
Now the Tortle is available at Target in 3 designs: Blue Elephant, Pink Flowers and Solid White in sizes medium and large.
You can find out more information about Flathead syndrome on the website as well as on the Youtube Channel. To keep up to date on information on Tortle’s Facebook Page and/or @TortlebyDrJane on Twitter.
Giveaway Winner: Entry #438 Rebecca W.